|Start A Lawn Care Business > Starting a Lawn Care Business > 2009 and the Lawn Care Business|
Experts say 2009 may be a boom year for both new
and experienced lawn care companies due to a few significant market segments
affecting our industry. The housing market looks to be as challenging in 2009 as
it has been the previous two years. Here is the difference; in 2009 banks,
realtors, and mortgage companies are becoming desperate to sell these abandoned
properties. To move houses, they are hiring lawn care companies to
increase the home's curb appeal.
As the lawn care season progresses (typically March through November for most parts of the country) more realtors are becoming aware that abandoned properties with unkempt lawns not only reduce the selling price of those properties but they also affect the prices of homes where people are currently living and attempting to sell their homes too.
One bad apple can ruin the whole bunch and neighbors of neglected properties do not want an abandoned property down the street negating their own hard work and expense of keeping up their lawn. We are seeing home owners paying to have their neighbor's lawns mowed just so their own property values are not affected.
Lawn Care Businesses who see this potential are cashing in. The real problem LCOs face is in finding these willing customers and marketing their services correctly. Correct pricing is also an issue.
This is an age old question in the lawn care industry. New entrants to the business think the only way to entice customers is to underbid the more established lawn care businesses. This is not the case. If everyone underbids everyone else's price the lawn care business suffers deflation and no one makes the money they deserve. A better policy is to lure the customer by offering high quality work. Customers are savvy and they know if they want top notch service they have to pay a reasonable sum for it.
Abandoned homes is only one segment that we have identified. To learn about more opportunities for your lawn care business visit our website. We have put together a dynamic business package that will help you start and/or expand your own lawn care business.
We are also including the lawn care estimating calculators to help you give better estimates and make more money.
The lawn care business can be tremendously profitable if you get started correctly.
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