So, here I sit in my local Starbucks with my laptop computer and a tall, piping hot, Mocha. Outside, rain pours as the thermometer drops. As far as weather goes, today does not fill me with the desire to work (or play) outside. Here I sit, in comfortable surroundings, hoping to complete as much “office” work as possible.

Though I like doing my paperwork at this Starbucks, when compared to working at home doing paper work here is an expensive proposition. The Mocha cost me $5.00 and the parking meter was another $1.50. Add the cost of gasoline and the inevitable fudge brownie to my total and the cost of this work session is over $10.00.

How can I justify such a cost? Well, I hope to be efficient here and complete my work quicker than I would at my home work station. In other words; the benefit of this work session outweighs the cost.

As I swig another sip of Mocha, I am reminded of similar Cost-Benefit Analyses performed each time I have purchased lawn care equipment for my business. Every single time I have purchased a new commercial lawn mower, leaf blower, weedeater, or other lawn care equipment, I have calculated the cost over the life of the equipment and made sure it would pay me back with a substantial profit to my business.

There is a big problem in the lawn care industry. Too many new lawn care business owners purchase equipment that does not provide profitable cost-benefit for their businesses. It is easy to understand how a new lawn care business owner can get drawn into buying improper equipment. New equipment is exciting. The salesmen are high pressure. And if you buy new (and expensive) equipment it will surely help your business become successful, right? RIGHT???

No, that is not always right.

One of the things that helped make my lawn care business successful was the cost-benefit analysis I did on each and every lawn care and landscaping machine I have ever bought. So, if you are in the early stages of your lawn care business (or even if you have been in the business awhile and are expanding) I invite you to purchase our lawn care business guidebook and software package. The package includes an “Equipment Buyers Manual” that will greatly help you determine the best equipment selections for your lawn care business. You can learn more about the lawn care business package on our main webpage.

Lawn Care Equipment Buyers Guidebook
StartALawnCareBusiness.com

And now back to my Mocha.

Tags: buyers guide, cost-benefit analysis, lawn care equipment