Controlled growth and profitability is best for your lawn care and landscaping business.
As a note of caution to new business owners; control grow of your lawn care business and only accept profitable jobs to keep from getting too big too fast.
New lawn care business owners have a tendency to pursue all the business leads that come their way. Aggressive marketing can bring many new prospective customers. Another tendency new lawn care business owners exhibit is dropping their prices to get as many customers as they can.
If you are a new lawn care business that is marketing agressively and underbidding all your jobs, you may quickly find your business in financial difficulty.
From the list of many attributes demonstrated by successful lawn care business owners controlled growth and profitability on every project rank high.
1) Controlled Growth of the Lawn Care Business
Growing a lawn care business is a careful balance between developing capacity by purchasing the correct equipment and gaining customers to fill that capacity. Ideally, a lawn care company should gain profitable customers slightly ahead of increasing their company’s capacity.
2) Profitability on Every Job
Successful lawn care business owners know the costs of every job. Even jobs as small as $25 lawn mowings have associated costs. Equipment depreciation, gasoline, trimmer line, travel time, and opportunity costs all have to be calculated. Successful lawn care business owners will not bid less than the job’s total revenue. If costs out strip revenue the job is not profitable and should not be accepted.
Start and Expand your Lawn Care Business
If you want to grow a successful lawn care business, check out our lawn care business material by clicking the “How To Start A Lawn Care Business” link at the top of this page.